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Sales and marketing

This section contains tips and advice on a range of sales and marketing issues.

A customer satisfaction survey

Knowledge is power when it comes to customer satisfaction.

Benchmarking and competitor analysis

Conducting a competitive analysis.

Encourage customer complaints

Turn complaints into outstanding service.

Keep your sales force selling

Do your sales staff spend more time on admin than sales?

When the customer is not right

Sometimes you have to fire a bad customer.

Your customers' experience

Your customers won’t always tell you when they’re unhappy.

01 Aug 2025

Time for taxpayers to get ready for Making Tax Digital for Income Tax

Self-employed taxpayers and landlords should file their 2024/25 tax return early to find out if Making Tax Digital (MTD) will apply to them from next April, says the Low Incomes Tax Reform Group (LITRG).

Newswire

Why not register to receive our Monthly Newswire? Once a month we'll send you an email packed full of essential business news and handy tax tips to help save you money.

What our clients say

“ As a self employed builder, The Zane Partnership have been doing my accounts for over 20 years. I have found them helpful, efficient and friendly and would not hesitate to recommend their services. ”

Roger Drew, Builder

“ We have been with Raj for a number of years and have always been satisfied with him and his team. He is very approachable and professional . He has also been very accommodating in meeting us at a time convenient for us within reason. Would definitely recommend him. ”

Ameet Badiani and Nishit Badiani, Dental Surgeons

“ Raj has been my accountant since 2000. He is helpful, sincere and provides excellent financial and business advice. I heartily recommend his services. ”

Dev Mohindra, IT Consultant

“ The Zane Partnership has been our accountants for over 20 years. Raj is a remarkable person, highly professional in his work and has vast experience in taxation. I would unhesitatingly recommend him. ”

Hassan Bessarat-Shirazi, Banker & Entrepreneur

“ The Zane Partnership have been our accountants for almost two years. I have found Mr Raj Banga and his team exceptional. ”

M Omer Farooq, Link-Estates Ltd

“ A gentleman and thoroughly professional accountant, I would not hesitate to recommend Raj to friends and colleagues. ”

Sailesh Dawda, Theydon Bois Pharmacy Ltd

Accessibility links

Sales and marketing

Time for taxpayers to get ready for Making Tax Digital for Income Tax

Newswire

What our clients say